In this episode of Marketing Mums, we discuss Getting to the Heart of Your Brand.
Too often small business owners are haphazard about the way they market. They throw things up on social media, create a TV commercial, or print an ad based on a promotion they are having without giving any thought to the brand.
Read MoreIn this first episode of Marketing Mums, Ann and Anastassia introduce the concept of marketing and share how thinking like a marketer can make a big difference in your bottom line.
Read MoreIn this episode of Small Business Connections, Ann talks with Jessica Fialkovich. Jessica became a first-time entrepreneur at the age of 25 and since has been able to successfully establish, develop and sell multiple small businesses in a number of different industries.
Read MoreIn this episode of Small Business Connections, Ann talks with Cristel Sias, an experienced business coach and consultant that partners with CEOs, executives and solopreneurs to optimize their leadership skills and maximize profit. After more than a decade working in business development, Cristel knows what makes leaders successful and business operations run efficiently.
Read MoreIn this episode of Small Business Connections, Ann talks with the Founder of The Non-Sleazy Sales Academy, Annie P. Ruggles. For over a decade, she has harnessed her Hulk-like disdain for hard sales, tacky self-promotion, and overly competitive sleazeballs as inspiration to help people find better ways to grow their small businesses.
Read MoreIn this episode of ASMM Digital's Small Business Connections, Ann Brennan explains the importance of knowing your customers.
Ann gives tips on how to discover who your customers are if you are an established business and how to create avatars for your customers if you are not. Knowing your customers can help you craft messages that hit home, help you find the best places to market to your customers and even build services and products that will have these customers coming back again and again.
Read MoreIn this episode of Small Business Connections, Ann talks with Scott Schober, the President and CEO of Berkeley Varitronics Systems - a 48-year-old provider of wireless test and security solutions.
Read MoreIn this episode of Small Business Connections, Ann talks with Brian Johnson, the Founder and Owner of Main & Johnson, a Business Consulting & Coaching company aimed at seeing small to medium-sized businesses thrive.
Read MoreIn this episode of Small Business Connections, Ann talks with Intimacy and Relationship Coach, Orla Quinn. Orla's passion is to help couples create their 5 Star Relationships through her 8-week program. She uses a combination of couple consultation, teaching methodology, and skills-based training to deliver a consensual communication, sensual touch, and conscious connection curriculum that promises to reset relationships to 5 Star Potential.
Read MoreIn this episode of Small Business Connections, Ann talks with Alexander Low, Head of Enterprise Strategy and Operations of Lately. Prior to joining the team at Lately, Alexander launched multiple global social selling initiatives (one of which LinkedIn themselves point to as the success case), leading the development, training and execution for tens of thousands of employees on LinkedIn and other social channels. Alex is also a LinkedIn Sales Navigator master, a member of the Sales Enablement Society and hosts the star podcast (ironically) named Death of a Salesman.
Read MoreThis week, take a sneak peek at the new Marketing Mums podcast. Learn what it takes to market your small business successfully and what you can do to boost your business today. Eavesdrop on Ann as she begins a conversation on all things marketing.
Ann Discusses:
The importance of networking
Different types of networking
Social media optimization
In this episode of Small Business Connections, Ann talks with Eric Reed - CEO and Co-Founder of reed5group and frequent guest lecturer at IU Kelley School of Business. A Renaissance man whose expertise has been honed through a variety of perspectives, Eric’s success in business growth is rooted in his proven sales and marketing leadership and sophisticated marketing media strategies.
Read MoreIn this episode of Small Business Connections, Ann talks with Lloyd Malech, a seasoned trial attorney who offers his professional legal services in the areas of divorce, family law, child custody, child support and domestic violence. With more than 26 years of trial experience to his name, Mr. Malech has highly honed legal skills. He has proven himself time and again — achieving excellent results in the courtroom and at the negotiating table.
Read MoreIn this episode of Small Business Connections, Ann talks with Courtney DeRonde. Courtney is a CPA and Managing Partner of TDT CPAs and Advisors, a boutique advisory and accounting firm for small businesses and nonprofit organizations. They help overwhelmed, successful leaders understand and maximize financial information so they can achieve better results and move their organization to the next level.
Read MoreIn this episode of Small Business Connections, Ann talks with Dan Duckworth, founder of The Crucible Life — an online community for changemakers— and the host of The Changemakers Masterclass. Dan is an expert in transformational leadership, helping leaders in every industry and sector and at every level of authority to answer the call of the changemaker and achieve the trophy goals that they care most about.
Read MoreIn this episode of Small Business Connections, Ann talks Consulting vs. Coaching with Sara Evans of Sara G. Evans Career Consulting. Sara is a career consultant for motivated professionals who need a change for the better. As an experienced leadership development, organizational design, and change management consultant for Fortune 100 companies, federal institutes and academic institutions, Sara is well-versed in switching (and yes, even losing) jobs.
Read MoreIn this episode of Small Business Connections, Ann talks with Meghan Lynch, the CEO of Six-Point Creative, a brand strategy agency that helps “second-stage” companies break through growth plateaus. As part of her mission to help small businesses challenge the goliaths, Meghan has served as an expert advisor to second-stage clients in a wide range of industries, from fast-casual restaurants to industrial manufacturers.
Read MoreIn this episode of Small Business Connections, Ann talks about marketing your podcast and the perfect pitch with Rich Perry, the co-author of Bankroll Your Mind – an International #1 Best Seller in multiple business, success, and leadership categories.
Read MoreIn this episode of Small Business Connections, Ann talks with Mickie Kennedy, the founder and President of eReleases, the small business leader for press release distribution. He is an expert at helping small businesses increase their visibility and credibility
Read MoreIn this episode of the Small Business Connections podcast, we are joined by Allison Williams, the owner of the Williams Law Group and the founder of the Law Firm Mentor. Allison specializes in helping law firms systemize their processes, grow their revenue and lead a firm without the chaos that is often involved in this endeavor.
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