In this episode of Marketing Mums, Ann and Anastassia discuss A/B testing.
A/B testing is a way of assessing which features, words, and/or layouts gain more interaction and attention. It’s an easy way to see what your audience responds to.
Together they discuss:
A/B testing in email marketing, websites, blogs, and video
How to use A/B testing in your business
Using A/B testing before making changes to different features of your business
In this episode of Marketing Mums, Ann and Anastassia discuss TikTok and Instagram Reels.
Together they discuss:
Reels and TikTok as viable marketing opportunities
Understanding how to use these tools
How Instagram Reels and TikTok are valuable for both your business and personal brand
In this episode of Marketing Mums, Ann and Anastassia share how they make the most out of every single learning experience.
Together they discuss:
Being adventurous in business
Getting the most out of reading
Attending and making the most of conferences
Involve your team
Exposing yourself to different types of content
LinkedIn, Facebook, Instagram, TikTok … the list goes on. In this episode of Marketing Mums, Ann and Anastassia answer the big question when it comes to social media: Which social platforms should your business be on? They share which platform is best based on your business. Additionally, they share tips on how to make the most of your chosen social media platform.
Today's actionable item is to claim your apple maps listing for your business.
Want to learn more about Social Media Marketing? Head over to our blog.
In this episode of Marketing Mums, Ann and Anastassia cover customer pain points and how to address them.
In business, a pain point refers to a specific problem that your products or services solve for prospective customers or clients. Understanding and identifying potential customers’ pain points are critical to tailor your sales and marketing practices.
Read MoreDigital marketing changes by the minute. Here's what to expect in digital marketing in 2022.
In this episode of Marketing Mums, Ann and Anastassia discuss their digital marketing tips as we begin the New Year. They share how to connect with your customers on a more personal level, increase online engagement, and the importance of creating captivating live content.
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