Episode 34 -3 Ways To Build A Community Around Your Brand

They say that loyalty is dead. That may be so. But, if it is, I believe it is because we have stopped building a community around our brands. You will hear me say - You, as a brand are forgettable. It's true. But, you or your team as humans are not.

They say that loyalty is dead. That may be so. But if it is, I believe it is because we have stopped building a community around our brands. You will hear me say, "You, as a brand, are forgettable." It's true. But you or your team as humans are not. Build a community around your brand and you will build loyalty. In this episode I give you 3 tips and a bonus tip on how to do exactly that.