One question we are often asked is why you should bother with a Facebook or LinkedIn Business Page. This question usually comes from an individual who has a powerful personal brand. They find that when they post on their personal profile, they receive a lot of engagement while their business page receives very little. In many ways, it is easier to rely on your personal brand. You are already on Facebook or LinkedIn engaging with people like yourself. People know you. They trust you and they may even be sending you business. We encourage our clients to have Facebook and LinkedIn Business pages.

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