Digital Marketing Packages
You have a vision for your home service company, a set of core values, and a plan you are carrying out on a daily basis. You know your business better than anybody else. We want to be the exception. When we sit down with you for your initial consultation our goal is to listen. We want to know what your goals are, how you want people to see your company, and where you want to take your company in the next ten years. We want to know what's in it for you.
As we begin our relationship, it is our goal to get to know your business so well that we come to you with ideas not just for marketing but for business growth in overall. In short, we are invested in your success.
Menu of Services
Silver Package
Social Media Marketing
Our digital marketing packages are designed to help your customers know you just as well as we get to know you. In our Silver package, we will create an organic social media marketing strategy based on your goals, your audience, and everything we learn about your business during our initial consultation. Before we get started, we will set up any social media platform you have not set up for your business and we will optimize each platform to give you the best chance of showing up not only on that platform but in a Google search as well. We believe that every small business should have a Facebook, Instagram, Twitter, LinkedIn, and Google My Business Account. We will create content including graphics and copy and we will post seven days a week on these platforms.
Gold Package
Email Marketing
Our Gold package is designed on the premise that we are all forgettable. One of the easiest ways to make sure your customers don’t forget you is to pop into their inbox once a month or so. Although a good open rate is important, we have found that a customer doesn’t need to open an email for it to be beneficial. They just need to see your name and be reminded that you are still there. If you decide to give us a call about this package, remind us to tell you how one of our clients signed a $15,000 contract because of an email that was never opened.
As with everything we do at ASMM our digital marketing, our email marketing package is not one size fits all. Many companies only need one email blast a month. But we have clients who want one a week and some who need twice a week. Our team will help you decide which package fits best for your needs.
Platinum Package
Bring It All Together
Our Platinum Package takes your marketing to a whole new level. We bring together the Silver & Gold packages and add engagement, full marketing strategy and implementation, and content creation. This is the package for home service companies that are ready to grow their business beyond their wildest dreams. With this package, you will work directly with founder, Ann Brennan as your Fractional Chief Marketing Officer. Ann will help align your brand, your strategy, and your implementation with your goals for the future. As your Fractional CMO, Ann can take on the entire marketing department or she can work with you to find the level that is just right for your business. This is a custom package, designed to fit your needs.
In addition, this package includes consistent content creation. You have heard it said, “Content is king.” Why is that? Content is where you have the opportunity to educate your customers about your industry and your company. It is also where you have the opportunity to answer the questions your customers are looking up most often. If you are a plumber, you may have a blog titled, “Why Is There Water On The Outside of My Toilet?” If you are an HVAC company, you might have one titled, “Should My Air Conditioning System Be Hissing?".”
Blogs help you attract customers to your website. They can be repurposed on social media, in email marketing, and even in videos or podcasts. Most importantly, blogs give you the content the search engines are looking for and help you to keep your website fresh on a weekly basis.
Silver
Create a digital marketing strategy
Manage Social Media
7 posts a week
Create graphics and videos with your photos
Assist in implementation of a Live Streaming Strategy
Gold
Create a digital marketing strategy
Manage Social Media
7 posts a week
Create graphics and videos with your photos
Assist in the implementation of a Live Streaming Strategy
Create 1 email blast a month
Platinum
Create a digital marketing strategy
Manage Social Media
7 posts a week
Create graphics and videos with your photos
Assist in implementation of a Live Streaming Strategy
Create 4 blog posts
Create 1 email blast a month
We believe that businesses are as unique as people. So, while we have a menu of services, please know that this is not all we offer or the only order in which we offer it. This is a jumping off point. This is a means to start our discussion. How will we move forward? That's up to you. Call today and we can begin the conversation - 443-679-4916
Additional Services
Website Design
Event Promotion
Personal Branding
Digital Marketing Training For Staff
Live Video at Events
Weekly Email Blasts
Marketing Consultation
Graphic Design
Videography
Event & Location Photography
Community Management