In short, SEO keywords are the words on your website that search engines like Google and Bing pick up on when they direct their users to your page. SEO stands for search engine optimization, and these keywords are how you ensure search engines make you a priority.
Read MoreAs governors across the country start planning for the three phases of reopening for business, small business owners may feel overwhelmed. What does reopening look like, how do we protect our customers and our employees and how do we still get our brand in front of people? At ASMM Digital we are asking many of the same questions. The one that we can answer though, is how to position yourself for the comeback, how to use your digital marketing to get your brand in front of people in a way that is meaningful for both you and your customers.
Read MoreEach social media platform is a little different from the others, and although Twitter can get easily overlooked in favor of more visual-centered platforms, there are ways to use Twitter effectively for your business.
Read MoreYour business is all set up with an online presence — including a website and social media accounts — but your efforts to fully integrate your business into the world of digital marketing isn’t complete until you have a blog.
Read MoreThere’s one added benefit of involving all members of staff in your social media presence: It could potentially get all of them more invested in the day-to-day operations of the company. Once they’ve adopted the mindset of “I want to show others what we do every day,” they’ll have a better appreciation of and enthusiasm for your mission and goals.
Read MoreWith the help of social media your next event can be a huge success. Follow this simple plan.
Read MoreCreating a social media calendar takes planning but done right, you can create a calendar that takes you out months in advance and takes advantage or a proper marketing strategy.
Read MoreOne of the easiest ways to gain engagement on your social media is through contests. But choosing the right type of content can be tricky.
Read MoreSocial media consumption is up 300% since the beginning of the COVID-19 crisis. This is a good time to work on your social media presence. But what will you post. These ideas for fresh new content should help.
Read MoreIn short, think of it this way: Your brand is the message and marketing is the messenger. You brand is the identity of your business and what people think of when they hear your name. Marketing is how you let people know about your business and communicate your brand. In the long-term scheme of things, marketing is how you draw people to you, but your brand is how you end up retaining them.
Read MoreOne of the easiest items to eliminate in our budget is marketing. But it is the one that is most important in the time of crisis. The companies who survive this crisis will continue to marketing throughout the crisis. They will be smart about it and they will reach your clients if you aren’t reaching your clients.
Read MoreEverybody is talking about Covid-19 but does that mean your business pages should share the information too. Yes and no. It’s important to know what to share and when. Here’s an easy guide for small business owners.
Read MoreWe have helped our clients be more human on social media for years. What does that mean and why is it more important now than every before?
Read MoreWe have a choice. You have a choice. You can let your mind run wild with fear, negative thoughts and panic, or you can put it to work for you. I know, I know - it's so easy to say one thing, but when the thoughts keep coming, it can be hard to control, and your brain just wants to 'go there.' So let it go...just give it a little direction.
Read MoreThe one thing that stops most entrepreneurs from using social media to market their business is the fear of creating content. But content creation does not have to be overwhelming. Use these tips to get starting with a content creation plan today.
Read MoreAre you ready to put a little pizzazz in your social media presence? Done right a social media takeover may be just what your need.
Read MoreWe love working with restaurants. Not just because restaurant owners tend to have more vision than your average entrepreneur but because they have the most potential when it comes to social media marketing.
Read MoreStop making the same mistake over and over again. Too many businesses create content, post it once a move on. Use these tips for repurposing your content, saving time and creating a more recognizable brand.
Read MoreLooking for a way to gain some interest in your brand or service? Hosting an “Ask me anything” event can help.
Read MoreWhen it comes to best times to post on social media, there are few absolutes. Yes, moms are more likely to check their social media before the kids wake up and teens are more likely to check it on the bus to school but you may be surprised to see how many people are checking social media at 1am.
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