One of the easiest items to eliminate in our budget is marketing. But it is the one that is most important in the time of crisis. The companies who survive this crisis will continue to marketing throughout the crisis. They will be smart about it and they will reach your clients if you aren’t reaching your clients.
Read MoreEverybody is talking about Covid-19 but does that mean your business pages should share the information too. Yes and no. It’s important to know what to share and when. Here’s an easy guide for small business owners.
Read MoreWe have helped our clients be more human on social media for years. What does that mean and why is it more important now than every before?
Read MoreWe have a choice. You have a choice. You can let your mind run wild with fear, negative thoughts and panic, or you can put it to work for you. I know, I know - it's so easy to say one thing, but when the thoughts keep coming, it can be hard to control, and your brain just wants to 'go there.' So let it go...just give it a little direction.
Read MoreThe one thing that stops most entrepreneurs from using social media to market their business is the fear of creating content. But content creation does not have to be overwhelming. Use these tips to get starting with a content creation plan today.
Read MoreAre you ready to put a little pizzazz in your social media presence? Done right a social media takeover may be just what your need.
Read MoreWe love working with restaurants. Not just because restaurant owners tend to have more vision than your average entrepreneur but because they have the most potential when it comes to social media marketing.
Read MoreStop making the same mistake over and over again. Too many businesses create content, post it once a move on. Use these tips for repurposing your content, saving time and creating a more recognizable brand.
Read MoreLooking for a way to gain some interest in your brand or service? Hosting an “Ask me anything” event can help.
Read MoreWhen it comes to best times to post on social media, there are few absolutes. Yes, moms are more likely to check their social media before the kids wake up and teens are more likely to check it on the bus to school but you may be surprised to see how many people are checking social media at 1am.
Read MorePeople who are brushing up on their social media savvy might feel a little out of the loop when they see hashtags used so heavily. There is, however, a method to the madness.
Read MoreWhich word are you focusing on when you talk about social media. It’s easy to focus on the media part. To think of your social media platform as a means to shout your message. But it’s better and more effective to think of the social aspect.
Read MoreThere are very few hard and hast rules when it comes to social media but one that we live by is to try all the new products offered by social media platforms. When a company spends time and money developing a new product they want you to use it and will usually reward you with more views on your page.
Read MoreBusinesses that use social media for advertising purposes should employ a bit of careful planning to ensure that the next major outage doesn’t negatively affect their promotional campaigns. Here are a few suggestions:
Read MoreHere’s what we do and don’t know about Facebook algorithms. The most important thing to keep in mind is that the algorithm is constantly changing. What works today may not work tomorrow.
Read MoreWhat exactly is branding anyway and how do you get your brand out there without spending a million dollars?
Read MoreAre you ready to start marketing your small business but aren’t sure your budget can handle it. Consider email marketing. It’s cost effective and better yet it’s where your customers want to be reached.
Read MoreYou have a personal brand but is it the brand you would choose? What are people saying about you when you are not in the room?
Read MoreWhat does your digital presence say about your small business? If you haven’t thought about it, you are ten steps behind in building the business you dreamed of building. Website Design, social media management, review management, content creation, are just part of the picture when it comes to your marketing plan. Learn what you need to do today to been seen in this business world.
Read MoreHow one woman is using her small business and cause marketing to change the world, one party at a time.
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